Friday, October 13, 2006

Technology vs User Experience

37Signals.com nailed it when posted that it's not all technology, you need to get to the user experience to be at the top of this techie business world.

Using YouTube.com as an example, 37signals.com emphasized its easy interface, easy embedding, easy sharing and all that stuffie. Its compatibility with all other browsers. Plus the fact that the site is always up despite its handing of 100 million videos a day.

Screw Microsoft for saying that they have better in-house technology that's why they dropped the Youtube bid. Ah yeah, the Soapbox. A project with probably less 10% of what Youtube has.

Screw AOL for saying that they too have a better technology. Last time I checked, AOL was offerring free stuuf just to take in new users and subcribers.

You got to get to bottom of the matter dear Technologists. That, your users are not all techie are you. Give them what they want and not push your technology to their throat.

Link here.

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